Opinion: Hulu > Netflix. As a disclaimer, I have both streaming services - and I do enjoy Netflix! Although I'm writing this from an...

I'm pretty sure he says pitch, right? It was that or, '99 problems but a pitch ain't one' by Jay Z... I'm sure you've heard of both. When...

One of the foundational elements for any brand is trust. Without trust, you can't and won't go very far. On occasion, consumers will take...

Think of yourself as a brand. From what you wear, to the decorations in your home, even what you post on social media. Some people call...

If you are one of the many that is skeptical when a celebrity endorses a product, you are are not alone. Almost 95% of the time, I'm...

Can advertisers hear me? Well, to answer this holistically, yes. As trends appear, advertisers follow. The digital world has opened new...